UFC 323 was a highly anticipated event, with a stacked card and two title fights set to take place. Fans were eager to witness the final pay-per-view of the year, and the sold-out arena was buzzing with excitement. The prelims delivered on their promise of chaos, with every fighter putting on a spectacular show. However, when the broadcast numbers were released, a different story began to circulate. It was not about the quality of the card, but its reach. UFC 323 prelims had become the worst-performing card of 2025 in comparison to other pay-per-view events.
This news came as a shock to many, as UFC 323 was expected to carry the momentum of a successful year for the organization. The UFC had been on a roll, with record-breaking pay-per-view buys and sold-out events throughout the year. The prelims of UFC 323 were no exception, with a star-studded lineup and exciting matchups. So, what went wrong?
One of the main factors that contributed to the low broadcast numbers was the timing of the event. UFC 323 took place on the same night as a highly anticipated boxing match between two of the biggest names in the sport. This clash of events divided the attention of combat sports fans, resulting in a lower viewership for the UFC event. It was a strategic move by the boxing promoters, and unfortunately, it had a significant impact on the UFC’s numbers.
Another factor that may have played a role in the low broadcast numbers was the lack of star power on the card. While the prelims featured some exciting matchups, they did not have any big names or title fights. This could have been a deterrent for casual fans who are more likely to tune in for well-known fighters or championship bouts. The UFC has been known to stack their pay-per-view events with big names and title fights, which may have set a high standard for viewership expectations.
However, despite the disappointing numbers, it is essential to note that the quality of the card was not the issue. The prelims of UFC 323 delivered on their promise of chaos, with every fighter putting on a show. The fights were action-packed, and the fans in attendance were treated to an unforgettable night of MMA. The low broadcast numbers do not reflect the level of talent and entertainment that was on display.
It is also worth mentioning that the UFC has had a phenomenal year in terms of pay-per-view buys and live event attendance. The organization has continued to grow and expand its reach globally, with events taking place in various countries. The success of the UFC cannot be measured by one event’s broadcast numbers, but rather by the overall growth and success of the organization.
In conclusion, while the UFC 323 prelims may have become the worst-performing card of 2025 in terms of broadcast numbers, it is not an accurate reflection of the event’s quality. The clash with a highly anticipated boxing match and the lack of star power on the card may have contributed to the low viewership. However, the UFC has had a successful year overall, and this one event should not overshadow the organization’s achievements. The UFC will continue to deliver exciting and high-quality events, and we can look forward to many more memorable moments in the future.